Xanthos

E-Commerce Design System Iconography Graphic Design Illustration

Client:
Xanthos
Xanthos Digital Marketing website
Project(s):
Leading a design team in E-Commerce, branding, and book cover production. Leading client meetings to capture project goals and managing a team of designers throughout the entire creative process.
E-Commerce. Developing responsive, user-friendly websites using CMS platforms like Kentico and WordPress.
Designing book covers for best-selling IT publications, crafting impactful branding and digital print materials for B2B and B2C clients.
Role:
Product Designer
Senior Designer
UX Designer
Web Designer
Book Cover Designer

About the project(s)

Leading a design team in E-Commerce, branding, and book cover production.

Xanthos Digital, established in 2002 and based in Ely, Cambridgeshire, is a dedicated digital marketing agency committed to supporting small and medium-sized businesses (SMBs) in achieving measurable growth and maximising return on investment.

Their comprehensive range of services includes digital strategy development, SEO, PPC management, email marketing, web design, and E-Commerce solutions. These services are expertly tailored to enhance clients' online presence and drive sustainable success.

Source images: Xanthos Digital Marketing website

During my tenure as a Senior Designer at Xanthos Digital, I was responsible for leading client meetings to understand their unique needs and objectives, translating these into well-defined design briefs. I managed a small team of content and web designers, overseeing the entire design and development process from wireframing and prototyping, using tools like Axure, through to final implementation. Additionally, I gathered post-development feedback to inform sales strategies and ensure continuous improvement.

Source images: STA-LOK Terminals Limited

Website project Normans Musical Instruments.

Source images: Normans Musical Instruments

A significant aspect of my role involved designing book covers for best-selling IT publications, a task that required distilling complex, abstract technological concepts into captivating visual narratives. Furthermore, I developed branding and digital print materials for both B2B and B2C clients, maintaining consistency across all platforms. My expertise extended to creating responsive websites following usability best practices, utilising content management systems such as Kentico and WordPress to deliver user-friendly experiences.

Book cover designed at Xanthos Digital Marketing for It Governance.

Source images: IT Governance